Social Media
How to Change Your Twitter Handle on iPhone, Android, or Web
It’s time to change your Twitter handle. Maybe you’ve grown tired of the name you chose when you joined in ...We’re Shutting Down the Entire Company for a Full Week—Here’s Why
In 2020, as the pandemic surged across the globe, we went home. In-person interactions were cancelled, each to be replaced ...What Kind of Promoted Tweet Gets a Higher Click-Through Rate?
Bad news to all you social-media-blog-reading billionaires out there: when it comes to promoted Tweets, money can’t buy you happiness. ...What it is, Why You Should Care, and How to Do It Right
Social selling — maybe you’ve heard of it, but you aren’t entirely sure what it means. Think it’s the same ...How to Use Instagram Reel Insights to Make Better Reels
A recent Instagram update includes what brands and creators have been waiting for — Reels Insights. Since their introduction in ...The Complete List of Social Media Holidays (2021 Edition)
Organic reach is pretty hard to find for brands in 2021, with the rare exception of social media holidays. When ...5 Reasons Why Messaging Should Be Part of Your Social Media Strategy
Social messaging has surged in popularity in recent years. Since as far back as 2016, the number of people using ...Do Long Captions Get More Engagement on Instagram?
Because Instagram was designed as a visual medium, it’s hard to know just how much the captions actually matter. Sure, ...19 Social Media KPIs You Should Be Tracking
You’ve been there: your boss asks how the business’s social media strategy is doing and you know a high-level rundown ...7 Ways for Social Marketers to Avoid Social Media Burnout
The fuse of a social media manager burns at both ends. Most people experience social media burnout and workplace fatigue ...
