Social Media
YouTube influencer marketing in 2024: How to do it right
Ah, YouTube — the social media pioneer of long-form video content, and (still) a powerhouse for influencer marketing in 2024. ...15 TikTok analytics tools that do the math for you
If you’re looking to grow on TikTok, getting a grasp on your analytics is a must. It can help you ...How social listening increases customer advocacy: 6 examples
The customer is always right. Really. The success of your brand depends on their good word. That’s why customer advocates ...21 of the Best Social Media Analytics Tools for 2024
Wondering which of your social media tactics are working? Busy social marketers need effective social media analytics tools to focus ...How to set a smart social media budget (and get it approved)
Ah, the social media budget. For many social media managers, putting together (and justifying) financial asks is an anxiety-inducing annual ...Social media benchmarks for financial services: Q3 2024 data
If you’re using social media for marketing and communications at a bank, credit union, or other financial institution, you might ...Government social media benchmarks: Q3 2024 research
How do you know if your social strategy is working? Is an average of 15 comments per post a win, ...A very easy guide to the new Hootsuite Salesforce integration
In recent years, social platforms have become the go-to places for consumers to interact with brands. Every month, 20 billion ...Q3 2024 research and benchmarks
How do you know if your social strategy is hitting the mark? Is 100 likes a big deal or just ...Healthcare social media benchmarks: Q3 2024 research
How do you know the “right” number of engagements to expect on your social posts? Is 100 likes a lot ...
